Across the industry, Builders are telling us the same thing — Plank and Pole closets no longer meet what today’s Homebuyers want.
This traditional builder-grade approach, a single shelf with a hanging rod, has been the standard for decades. While functional and cost-effective, it lacks the durability, refined finishes, and design features Homebuyers now expect in new homes.
According to the National Association of Home Builders (NAHB), first-time buyers are prioritizing thoughtfully designed spaces like primary closets, pantries, and laundry rooms. They’re looking for storage solutions that feel as elevated as the rest of the home.
For Dealers, this is more than a trend — it’s a major opportunity to grow your business by helping Builders modernize their specifications and deliver lasting value to Homebuyers.
Why Dealers Should Pay Attention
When Builders move away from outdated standards like Plank and Pole, they’re looking for partners who can provide:
Premium products that meet evolving buyer expectations.
Efficient, reliable installation that keeps projects on schedule.
Value-driven solutions that enhance homes without inflating costs.
By leading the conversation and offering a refined alternative, you position yourself as a trusted partner that Builders need to stay competitive.
The Modern Alternative to Plank and Pole
VUE® is Organized Living’s refined fixed wood shelving system — designed to give Builders a simple way to upgrade storage across the home:
Strength buyers can trust: Supports up to 85 lbs per foot with patented Tri-Loc® anchor hardware.
An elevated aesthetic that sells: Seamless design with no exposed hardware, premium furniture-grade laminate, and on-trend finishes that enhance every space.
Versatility that wins projects: Works beautifully in closets, pantries, laundry rooms, and more, giving Builders a single solution they can standardize across the entire home.
With VUE, Dealers can offer a durable, versatile, and production-friendly system that impresses Builders and delights Homebuyers from day one.
The Bottom Line
The market is moving past Plank and Pole. Builders know it, and Homebuyers expect it. Dealers who lead the change will win more business.
Organized Living has spent over 100 years helping Dealer partners grow with innovative products, dedicated customer support, and industry-leading software. By introducing your Builders to VUE, you’re not just replacing a closet system — you’re helping them deliver a feature that strengthens their brand, satisfies Homebuyers, and creates long-term value.
Learn more at organizedliving.com/products/vue or contact a Sales Representative today.